Seattle-based solar performance startup Omnidian is charting its next phase of global expansion after raising $87 million and appointing tech veteran Evan Fein as its new chief financial officer. The twin moves signal the company’s intent to scale its AI-powered clean energy services beyond the U.S. and into new markets, including Europe and Latin America.
Omnidian provides remote performance monitoring and field service coordination for solar and battery installations across residential and commercial markets. Its proprietary platform integrates weather, energy production, and system health data to deliver predictive diagnostics and maintenance automation — a critical service as solar adoption surges and uptime expectations rise.
Fein, who previously served as CFO at Impinj and Chef Software, brings IPO experience and deep operational expertise to a company entering a pivotal growth stage. At Impinj, Fein helped lead the RFID tech company through its public offering in 2016. At Chef, he managed financial operations during its acquisition, before moving on to TextNow.
“I really wanted to be in the cleantech space,” Fein said. “Omnidian is at the intersection of software, renewables, and growth — a very good fit for where I can have the most impact.”
Expanding footprint through M&A
Omnidian’s recent acquisition of Solar Service Guys, the largest solar service network in Australia, not only gives the company a strong foothold in the Asia-Pacific region but also signals its strategy of growing through targeted acquisitions. With 90 employees already in Australia and 285 in the U.S., Omnidian is actively evaluating other international markets for entry, potentially through similar strategic deals.
“With clean energy demand surging globally, we’re positioning ourselves to deliver performance assurance wherever solar is installed,” said CEO Mark Liffmann, who co-founded the company in 2016 alongside Chief Strategy Officer Ray Szylko and COO David Kenny — all veterans of the solar and energy industries.
Tapping into data and AI
AI is at the core of Omnidian’s product roadmap. As system complexity increases with larger battery integrations, EV charging stations, and diverse installer networks, Omnidian plans to deploy AI-based tools to assist field technicians in real-time diagnostics and guided repairs. The goal: reduce operational friction, improve system uptime, and ensure the long-term ROI of solar and energy assets.
“There is so much we can do as we get more data and harness it intelligently,” Fein noted. “AI can help technicians in the field, optimize maintenance schedules, and even guide infrastructure planning.”
Market tailwinds despite policy headwinds
The company’s trajectory is bolstered by macro trends: rising electrification, hyperscaler-fueled data center expansion, and the increasing affordability of solar itself — now the cheapest form of energy globally.
Yet, policy uncertainty looms. With U.S. federal leadership leaning away from renewables and threatening new tariffs on imported solar tech, solar firms face pricing and supply chain volatility. Still, developers are stockpiling panels and pushing ahead. According to BloombergNEF, 54 GW of solar capacity is expected to be added to the U.S. grid this year alone.
Last year, solar accounted for 81% of all new energy capacity added in the U.S., with California and Nevada each deriving over 30% of their electricity from the sun, per energy think tank Ember.
For Omnidian, those numbers represent not just a validation of their model, but a vast opportunity.
“Our need for power is expected to grow enormously,” Fein said. “Omnidian is helping make sure that growth is reliable, intelligent, and built to last.”